TheĀ Blog
Discover creative marketing strategies and time-tested principles that can help you write better copy and grow your business.
Welcome to CreativeDemand Copywriting Tips, I’m Anna, a professional copywriter. Today we’re asking the question, “What is an avatar, and how do you use it in your writing?”...
Welcome to CreativeDemand Copywriting Tips, I’m Anna, a professional copywriter. Today we’re asking the question, “Who’s reading your copy?” This is a really important...
Welcome to CreativeDemand Copywriting Tips, I’m Anna, a professional copywriter. Today we’re talking about what makes a sale easy.
Are there any easy sales? Even the sales that...
Today we’re talking about how to become a student of your customer’s problems. First we have to ask, what for? If you’re selling a candy bar, your customer buys it because they...
Hello and welcome to CreativeDemand Copywriting Tips, I'm Anna, a professional copywriter. Today we’re asking the question, “What kind of copy converts? What actually makes it...
Products and services are not what they appear.
When you’re trying to sell something, you need to understand what people are actually buying. It’s easy to get caught up in the thing...
Want to know more about copywriting?
You may have some questions — I certainly did when I first started. I spent six years as an editor in content marketing before discovering this specialty....